Official Meta Tech Provider·WhatsApp Business API • Built for scale
Turn WhatsApp into your fastest channel for leads.
Lead Pattern is the enterprise-grade WhatsApp platform that helps every team capture leads, automate conversations and support customers at scale — from one shared inbox, on the official WhatsApp Business API.
No credit card required · Live in days · Honest, transparent pricing
ChatGPT
Claude
Perplexity
Lead Pattern
Business account · online
⚡ Automated · order update
Dispatched · LR MH-28491 · ETA Fri9:08 ✓✓Invoice_INV-4821.pdf
2 pages · 148 kB
Order shipped → Customer notified instantly
Trusted by manufacturers, brands and SAP partners across India and Africa
1,000+ WhatsApp conversations every minute. Every one of them a chance to sell, serve or get paid — without picking up the phone.
WhatsApp Business API, explained
The WhatsApp app is for a phone. The API is for a business.
The free WhatsApp Business app runs on one phone and one person. The official WhatsApp Business API — which Lead Pattern gives you as an Official Meta Tech Provider — turns the same number into a channel your whole company can run, automate and connect to your systems.
WhatsApp Business app
- –One phone, one person replying
- –Every reply typed by hand
- –Broadcasts only reach people who saved your number
- –No link to SAP, your store or your CRM
- –No reports on what your team did
WhatsApp Business API on Lead Pattern
- Your whole team on one number — shared inbox with chat assignment
- No-code chatbots answer and qualify 24×7
- Personalised campaigns to every opted-in customer
- Order updates and invoices sent automatically from Shopify, WooCommerce, SAP or your own system
- Analytics, roles and permissions for managers
01The Gap
Your customers are on WhatsApp. Your business isn’t.
Your customers live on WhatsApp. Your business still runs on missed calls and ignored emails.
- Leads go cold — Enquiries pile up across forms, ads and DMs — and no one replies in time.
- Teams are stuck — One phone, one WhatsApp number, no way for a whole team to answer together.
- Systems don't talk — Your orders and customers live in SAP, but WhatsApp has no idea they exist.
Lead Pattern
Business account · online
Your phone, today
Rajesh — Dealer
Missed call
Rajesh — Dealer
Missed call
Re: Order #4821 status?
Email · unread
Unknown number
Missed call
Pump pricing — 50 units
Form enquiry
“Where’s my order?” calls all day
02Marketing
One message. Thousands of opened chats.
Send personalised campaigns to large opted-in audiences in one click. 90%+ message open rate — compared with a few percent for email.
- Click-to-WhatsApp Ads — Run Facebook & Instagram ads that open a WhatsApp chat, tracked end-to-end.
Lead Pattern
Business account · online
Festive offer
15% off bulk orders
Campaign · sent to 12,480
99%
delivered
91%
read
1,204
replies
03Sales & Support
A whole team. One number.
Your whole team answers one WhatsApp number together, with chat assignment.
- Lead Management — Capture, tag, assign and track every lead to closure.
- Teams are stuck? Not any more.
Lead Pattern
Business account · online
Rajesh Mehta
Need 50 units by Friday
Rahul S.
Hot
Pulse Pharma
Invoice copy please
Anita K.
Support
Vertex Retail
Price list received 👍
Rahul S.
Warm
New lead · Ad
Hi, I saw your ad…
Unassigned
New
Bharat Logistics
Dispatch confirmed?
Vikram P.
Support
3 agents · 1 number · 0 missed chats
04Automation
Qualified while you sleep.
Build automated reply flows by dragging blocks — no coding. Capture leads from ads, qualify them with bots, and close faster from a shared inbox.
- AI Reply Assistant — Suggested and auto-replies trained on your own content. (coming soon)
Lead Pattern
Business account · online
🤖 Qualification bot
Great! What's your budget range — under ₹2L or above?Lead captured automatically
Ad clickFB Campaign
CapturedTagged · Hot
QualifiedBot asks budget
AssignedRahul S.
05Integrations
Your systems, now talking on WhatsApp.
Connect Shopify, WooCommerce, QuickSell or your own software through webhooks and the API — so order confirmations, dispatch updates and payment reminders reach customers on WhatsApp automatically. Run SAP Business One? There’s a native connector for that too.
- Real-time updates — the moment an order ships, the customer gets a WhatsApp update.
- Documents on WhatsApp — invoices and delivery notes delivered as PDFs.
- Webhooks & API — signed, real-time events for your own systems.
Lead Pattern
Business account · online
⚡ Automated · order update
Dispatched · LR MH-28491 · ETA Fri9:08 ✓✓Invoice_INV-4821.pdf
2 pages · 148 kB
Order shipped → Customer notified instantly
06Commerce
From “how much?” to paid — in one chat.
Show products and collect payments inside the chat.
- WhatsApp Calling — Take voice calls from customers inside the platform — add-on for Growth & Enterprise.
Lead Pattern
Business account · online
Masterbatch · 25 kg carton
20 × ₹1,225
₹24,500
✓ Payment received
₹24,500 · UPI · 4:12
Lead Pattern
Business account · online
Your phone, today
Rajesh — Dealer
Missed call
Rajesh — Dealer
Missed call
Re: Order #4821 status?
Email · unread
Unknown number
Missed call
Pump pricing — 50 units
Form enquiry
“Where’s my order?” calls all day
Festive offer
15% off bulk orders
Campaign · sent to 12,480
99%
delivered
91%
read
1,204
replies
Rajesh Mehta
Need 50 units by Friday
Rahul S.
Hot
Pulse Pharma
Invoice copy please
Anita K.
Support
Vertex Retail
Price list received 👍
Rahul S.
Warm
New lead · Ad
Hi, I saw your ad…
Unassigned
New
Bharat Logistics
Dispatch confirmed?
Vikram P.
Support
3 agents · 1 number · 0 missed chats
🤖 Qualification bot
Great! What's your budget range — under ₹2L or above?Lead captured automatically
Ad clickFB Campaign
CapturedTagged · Hot
QualifiedBot asks budget
AssignedRahul S.
⚡ Automated · order update
Dispatched · LR MH-28491 · ETA Fri9:08 ✓✓Invoice_INV-4821.pdf
2 pages · 148 kB
Order shipped → Customer notified instantly
Masterbatch · 25 kg carton
20 × ₹1,225
₹24,500
✓ Payment received
₹24,500 · UPI · 4:12
Built for Every Team
Whatever your team does, WhatsApp does it better
For Sales
Capture leads from ads, qualify them with bots, and close faster from a shared inbox.
Explore Sales →For Marketing
Run campaigns and click-to-WhatsApp ads that get read — and turn replies into pipeline.
Explore Marketing →For Support
Answer every customer from one shared inbox, with bots for FAQs and SLAs for the rest.
Explore Support →Everything You Need on WhatsApp
One platform for marketing, sales and support.
From the first hello to the repeat order — manage the entire WhatsApp journey in one place.
See all features →Bulk Broadcasts
Send personalised campaigns to large opted-in audiences in one click.
Shared Team Inbox
Your whole team answers one WhatsApp number together, with chat assignment.
No-code Chatbots
Build automated reply flows by dragging blocks — no coding.
Click-to-WhatsApp Ads
Run Facebook & Instagram ads that open a WhatsApp chat, tracked end-to-end.
Catalog & Payments
Show products and collect payments inside the chat.
Lead Management
Capture, tag, assign and track every lead to closure.
AI Reply Assistant
Suggested and auto-replies trained on your own content.
WhatsApp Calling
Take voice calls from customers inside the platform — add-on for Growth & Enterprise.
Learn more →Ads Insights
See Facebook & Instagram ad spend next to the WhatsApp leads each ad brought in — and your real cost per lead. Free on every plan.
Learn more →WhatsApp Flows
Sign-up forms, bookings and surveys that open right inside WhatsApp — unlimited on Growth.
Learn more →Only on Lead Pattern
Run SAP? Your SAP data can talk on WhatsApp.
Lead Pattern connects natively to SAP Business One — so order confirmations, invoices, dispatch updates and payment reminders flow straight from SAP to your customer's WhatsApp, automatically. No middleware. SAP S/4HANA and ECC support is on the way. No competitor offers this.
Live in Days, Not Months
Live in days, not months.
1
Connect your number
We set up your official WhatsApp Business API and verify your business — free.
2
Build your flows
Import contacts, create campaigns and chatbots with drag-and-drop. Connect SAP if you use it.
3
Start converting
Broadcast, chat, automate and close — and watch every conversation in one inbox.
Trusted Across Industries
From the factory floor to the storefront.
Lead Pattern adapts to how your industry actually works — with deep strength in SAP-driven sectors.
Local-ready, globally built
Transparent pricing, regional payment options, and enterprise hosting — not a foreign tool bolted on.
Support that actually answers
Real 24×7 help including phone support on every plan. Customers can also raise and track support tickets right inside the app.
Plugs into what you already run
Shopify, WooCommerce, QuickSell, Meta Ads, webhooks & API — and a native SAP Business One connector no competitor offers.
No hidden markup on Meta rates
You pay Meta's conversation rates at cost — we don't inflate them.
Works With Your Stack
Plays well with everything you run.
Live today: SAP Business One, Shopify, WooCommerce, QuickSell (free on every plan), Meta Ads (for Ads Insights), Google Sheets, plus our API & webhooks. Coming soon: SAP S/4HANA and ECC, Zoho, Salesforce, HubSpot, Razorpay, Tally and Zapier.
+ SAP native90%+
message open rate on WhatsApp
2,400
messages / minute
24×7
support incl. phone
₹0
markup on Meta message fees
Cost for your team
What a 6-agent team pays per year — up to 6.6× more elsewhere
Shared inbox + broadcasts + chatbot · yearly · excl. GST and Meta message fees. USD converted at ₹88/$.
Growth — owner + 5 agents, unlimited chatbots, WhatsApp Flows, webhooks, dedicated success manager
Pro + chatbot builder add-on (₹2,250/mo) — plan price third-party, verify
Essential, 6 users
Pro + 1 extra user, billed quarterly
6 agents × $19/mo, billed yearly
Growth, $159/mo billed yearly
Pro, ≈$217.80/mo — vendor hides prices, verify
Prices from each vendor's public pricing page on 4 November 2026; AiSensy plan price and DoubleTick from third-party trackers (vendor pages hide them). Twilio, Gupshup and Yellow.ai price per message/resolution instead of per seat — see the table below.
See the full comparison with 9 platforms →
Pricing
Honest pricing. No surprises.
From ₹1,500* /mo · Meta message rates at cost. Pick the plan that matches where your team is today. Upgrade — or downgrade — anytime.
Starter
Solopreneurs getting started
~₹1,200/mo*
Billed yearly · ₹15,000/yr + GST
1 user (owner) · 1 chatbot
- Official WhatsApp Business API
- Unlimited contacts · bulk broadcasts (once per day)
- Catalog · templates · custom fields · contact tags
- REST API (1,000 calls/month)
No add-ons on Starter — upgrade to Growth to add agents, SAP B1, WooCommerce & more
Get StartedGrowth
Growing teams
~₹2,900/mo*
Billed yearly · ₹35,000/yr + GST
1 + 5 agents · unlimited chatbots
- Everything in Starter, plus
- Shared inbox & unlimited broadcasts
- No-code chatbot builder · campaign scheduler · CTWA ads
- Analytics · roles & permissions · dedicated success manager
- WhatsApp Flows — unlimited interactive forms (sign-up, booking, surveys)
- REST API (1,00,000 calls/month) · Webhooks · unlimited API keys
Add-ons: extra agents ₹750* / mo or ₹9,000* / yr · SAP B1 · WooCommerce · WhatsApp Calling
Start your Free Trial now14-day free trial — full features, no credit card
Enterprise
Large orgs & custom requirements
Custom pricing
Volume pricing negotiated with sales
Custom seats · unlimited chatbots
- Everything in Growth, tailored to your scale
- Custom agent seats, limits and SLAs
- SAP-ready · dedicated success support
- Volume pricing negotiated with sales
* All prices are exclusive of GST unless stated otherwise. Pay monthly or yearly. Yearly billing saves ~17% vs paying month to month. All customers — including international — are billed in INR via our payment gateway.
Learn & Grow
Read before you start.
Popular: WhatsApp Business API in India · WhatsApp Business API · WhatsApp CRM · WhatsApp API pricing · SAP Business One WhatsApp integration
Free tools
Free WhatsApp tools — no sign-up
Useful on day one, whether or not you use Lead Pattern.
WhatsApp link generator
Create a wa.me link with a ready message for your website, ads or email signature.
Use it free →WhatsApp QR code generator
Print a QR code that opens a chat with your business — for shops, packs and brochures.
Use it free →WhatsApp pricing calculator
Estimate your monthly bill: Lead Pattern plan plus Meta's message fees at cost.
Use it free →SAP + WhatsApp ROI calculator
See the hours and calls you save when SAP updates go out on WhatsApp automatically.
Use it free →Questions businesses ask before they start
What is Lead Pattern?+
Lead Pattern is a WhatsApp Business API platform and an Official Meta Tech Provider. It gives your team a shared WhatsApp inbox, bulk broadcasts, no-code chatbots, WhatsApp Flows, click-to-WhatsApp ad tracking and a native SAP Business One connector — in one place.
How much does Lead Pattern cost?+
Starter is ₹15,000 a year (about ₹1,200 a month) or ₹1,500 billed monthly. Growth is ₹35,000 a year (about ₹2,900 a month) or ₹3,500 billed monthly, and includes the owner plus 5 agents and unlimited chatbots. Enterprise is custom. Prices exclude GST; Meta's message fees are passed through at cost. See /pricing for every detail.
Do you add a markup on Meta's WhatsApp message fees?+
No. You pay Meta's message rates at cost — we don't inflate them. Our pricing calculator shows the plan price and the Meta fees separately.
Is there a free trial?+
Yes. The Growth plan comes with a 14-day free trial with full features and no credit card.
How long does it take to go live?+
Days, not months. We set up your official WhatsApp Business API number and help verify your business free of charge; then you import contacts, build flows with drag-and-drop and start sending.
Does Lead Pattern work with SAP?+
Yes — Lead Pattern is the only platform in our comparison with a native SAP connector. The SAP Business One connector is a paid add-on on Growth and Enterprise and sends order confirmations, invoices, dispatch updates and payment reminders to WhatsApp automatically, with no middleware. SAP S/4HANA and ECC support is upcoming.
Can my whole team reply from one WhatsApp number?+
Yes. The shared team inbox lets every agent answer the same number with chat assignment, tags and roles. Growth includes the owner plus 5 agents; extra agents are ₹750 a month or ₹9,000 a year.
What's the difference between the WhatsApp Business app and the API?+
The app is built for one person on one phone. The API — what Lead Pattern provides — lets a whole team share one number, automate replies with chatbots, send campaigns to opted-in customers and connect WhatsApp to SAP, Shopify, WooCommerce or your own systems. Read the full comparison at /blog/whatsapp-app-vs-api.
How does Lead Pattern compare with Wati, AiSensy or Gallabox?+
For a 6-agent team billed yearly, Lead Pattern Growth costs ₹35,000 (excl. GST). The same team costs about 1.8× on AiSensy, 1.9× on Gallabox, 2.4× on Wati, 3.4× on Freshchat, 4.8× on Respond.io and 6.6× on DoubleTick — and none of them lists a native SAP connector. Prices were checked on each vendor's public pricing page on 4 November 2026 — see /compare.
Can businesses outside India use Lead Pattern?+
Yes. Lead Pattern serves businesses worldwide. All customers, including international ones, are billed in INR through our payment gateway.
Ready to turn WhatsApp into your best channel?
Start your 14-day free trial. We'll help set up your WhatsApp API and SAP connection.