How to · Instagram
How to add WhatsApp to your Instagram profile
Followers who like a post often want to ask a price or place an order. A WhatsApp link on your Instagram profile takes them straight to a chat with your business.
ChatGPT
Claude
PerplexityShort answer
Make a wa.me link for your business number (with a pre-filled message if you like) using our free WhatsApp link generator. In Instagram, go to your profile, tap Edit profile and add the link to your bio or links, then save. Professional (business or creator) accounts can also connect a WhatsApp Business or API number to the profile.
Step by step
How to do it in Lead Pattern
1
Make your WhatsApp link
Use the free link generator: your number with country code (no +, spaces or dashes) and an optional first message like “Hi, I saw your post”.
2
Add it on Instagram
Open your profile → Edit profile → add the link to your bio or links → Done.
3
Greet every new chat in Lead Pattern
With your number on the WhatsApp Business API, an On message or On new lead bot can welcome people and show a button menu.
4
Hand over to your team
Assign each chat to a team member in the shared inbox so every enquiry from Instagram gets an owner.
Questions people ask
How do I put a WhatsApp link in my Instagram bio?+
Create a wa.me link for your number, then on Instagram tap Edit profile and add it to your bio or links. Save, and followers can tap it to open a chat.
Do I need a business account on Instagram?+
Adding a link to your bio works on any account. Connecting a WhatsApp number to the profile needs a professional (business or creator) account.
Can my WhatsApp Business API number be used on Instagram?+
Yes. Instagram allows a WhatsApp Business or API phone number to be connected to a professional account, and a wa.me link works with any WhatsApp number.
Can a bot reply to people who come from Instagram?+
Yes, when your number is on the WhatsApp Business API with Lead Pattern. A bot can greet them, answer common questions and pass the chat to a person.
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