How to · Google
How to add WhatsApp to your Google Business Profile
People who find your shop on Google Maps often want to ask one quick question. Google lets you add a WhatsApp chat option to your Business Profile so they can message you right away.
ChatGPT
Claude
PerplexityShort answer
Make a WhatsApp click-to-chat link (wa.me) for your number. Then on your Google Business Profile, go to Edit profile → Contact, click the pencil next to Chat, choose WhatsApp, paste the link and save. Your profile must be claimed and verified, and chat is only available in select regions.
Step by step
How to do it in Lead Pattern
1
Make the WhatsApp link
Use our free link generator to create a wa.me link for your business number, with an optional pre-filled message.
2
Open your Business Profile
Go to your Business Profile, click Edit profile, then Contact.
3
Add it as Chat
Click the pencil next to Chat, pick WhatsApp from the list, paste your link and click Save.
4
Answer in Lead Pattern
Chats from Google land in your shared inbox. A first-message bot can greet people and share your timings, address or price list.
Questions people ask
Why can't I see the Chat option on my Google Business Profile?+
Google offers chat only in select regions and only on claimed, verified profiles. If it isn't shown for you, it may not be available for your profile yet.
Which link do I paste into Google?+
Your WhatsApp click-to-chat link: https://wa.me/ followed by your number in international format (for India, 91 and the 10-digit number), without +, spaces or dashes.
Can I add WhatsApp as a social profile instead?+
Google's social profile list covers Facebook, Instagram, LinkedIn, Pinterest, TikTok, X and YouTube. WhatsApp goes in the Chat field.
Can my team reply to Google chats together?+
Yes. With your number on the WhatsApp Business API with Lead Pattern, every chat arrives in a shared inbox where you can assign it to a team member.
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