WhatsApp templates · Abandoned cart
6 free abandoned cart templates for WhatsApp
Cart reminders nudge shoppers who left without paying. Meta treats them as marketing templates. Send the first one within a few hours.
ChatGPT
Claude
PerplexityCopy and adapt
Abandoned cart templates
Highlighted words are variables — they're filled in for each customer when you send.
First reminder
MarketingHi {{customer_name}}, you left {{product_name}} in your cart. It's saved for you — tap below to complete your order.
Need help?
MarketingHi {{customer_name}}, did something stop you from checking out? Reply here and we'll help with size, delivery or payment questions.
Last chance
MarketingHi {{customer_name}}, the items in your cart are almost gone. Complete your order today to make sure you get them.
Free delivery nudge
MarketingHi {{customer_name}}, your cart total is {{cart_amount}}. Add {{amount_left}} more to get free delivery.
Cart with offer
MarketingHi {{customer_name}}, here's {{discount}} off to finish your order. Use code {{coupon_code}} before {{end_date}}.
QuickSell cart
MarketingHi {{customer_name}}, your order request for {{item_count}} items is still waiting. Tap below to review and confirm it.
Tips
Get better results
Tip 1
Shopify abandoned-checkout events, WooCommerce abandoned-cart triggers and QuickSell cart reminders can send these automatically in Lead Pattern.
Tip 2
One or two reminders are enough — more feels pushy and invites blocks.
How to use these templates
From copy to approved in 3 steps
1
Copy and adapt
Click “Copy text”, change the wording to your brand and keep the {{variables}} you need.
2
Submit to Meta
In Lead Pattern go to Templates → new template, pick the category, paste the text, add sample values and submit.
3
Send automatically
Once approved, use it in broadcasts, bots, chats or triggers from Shopify, WooCommerce and SAP Business One.
Send them automatically
Lead Pattern sends approved templates from broadcasts, bots and integrations. See Catalog & Payments.
Abandoned cart templates FAQ
Can abandoned cart messages be automatic?+
Yes. Lead Pattern supports Shopify abandoned-checkout reminders, WooCommerce abandoned-cart triggers and QuickSell cart reminders.
Is an abandoned cart message Utility?+
No — Meta generally treats cart reminders as Marketing, because they encourage a new purchase.
Do I need the WhatsApp Business API to send templates?+
Yes. Templates are part of the official WhatsApp Business API. Lead Pattern sets up the API for free and lets you create, submit and send templates from one place.
More template categories
Order updates
Confirmations, changes and cancellations
See templates →Payment reminders
Due dates, overdue invoices, receipts
See templates →Shipping & delivery
Dispatch, tracking, delivered
See templates →Appointments & bookings
Confirmations, reminders, reschedules
See templates →OTP & verification
One-time passwords and login codes
See templates →Offers & promotions
Sales, launches, discounts
See templates →Feedback & reviews
Ratings, surveys, review requests
See templates →SAP & B2B dealer updates
Invoices, sales orders, dealer alerts
See templates →Lead follow-up & sales
Enquiries, brochures, demos
See templates →Welcome & onboarding
Sign-ups, opt-ins, account updates
See templates →Festival greetings
Diwali, Holi, New Year and more
See templates →
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