WhatsApp templates · Feedback & reviews
6 free feedback & reviews templates for WhatsApp
Quick feedback requests get far more replies on WhatsApp than email. Rating buttons let customers answer with one tap.
Copy and adapt
Feedback & reviews templates
Highlighted words are variables — they're filled in for each customer when you send.
Rate your order
MarketingHi {{customer_name}}, how was your order {{order_number}}? Tap a rating below — it takes one second.
Tip: Send unhappy answers to a person with a bot, and happy ones to the review request.
Google review request
MarketingThank you for choosing {{business_name}}, {{customer_name}}! If you liked our service, would you leave us a quick Google review?
Support chat feedback
MarketingHi {{customer_name}}, was your question answered today? Your feedback helps us improve.
Visit feedback
MarketingHi {{customer_name}}, thank you for visiting {{store_name}} today. How would you rate your experience?
Product survey
MarketingHi {{customer_name}}, you've been using {{product_name}} for a few weeks. Could you answer 3 quick questions about it?
Tip: Run the survey as a WhatsApp Flow so answers are saved on the customer.
Thank-you after review
MarketingThank you for your feedback, {{customer_name}}! We read every review, and yours helps other customers choose with confidence.
Tips
Get better results
Tip 1
Quick-reply buttons can start a bot that routes low ratings to your support team.
Tip 2
A WhatsApp Flow turns a multi-question survey into a short form inside the chat.
How to use these templates
From copy to approved in 3 steps
1
Copy and adapt
Click “Copy text”, change the wording to your brand and keep the {{variables}} you need.
2
Submit to Meta
In Lead Pattern go to Templates → new template, pick the category, paste the text, add sample values and submit.
3
Send automatically
Once approved, use it in broadcasts, bots, chats or triggers from Shopify, WooCommerce and SAP Business One.
Send them automatically
Lead Pattern sends approved templates from broadcasts, bots and integrations. See Chatbot builder.
Feedback & reviews templates FAQ
Is a feedback request Marketing or Utility?+
Meta usually treats surveys and review requests as Marketing. Meta decides the final category when it reviews the template.
Can I collect detailed survey answers on WhatsApp?+
Yes. A WhatsApp Flow collects several answers in a form inside the chat, and Lead Pattern stores each submission.
Do I need the WhatsApp Business API to send templates?+
Yes. Templates are part of the official WhatsApp Business API. Lead Pattern sets up the API for free and lets you create, submit and send templates from one place.
More template categories
Order updates
Confirmations, changes and cancellations
See templates →Payment reminders
Due dates, overdue invoices, receipts
See templates →Shipping & delivery
Dispatch, tracking, delivered
See templates →Appointments & bookings
Confirmations, reminders, reschedules
See templates →OTP & verification
One-time passwords and login codes
See templates →Offers & promotions
Sales, launches, discounts
See templates →Abandoned cart
Bring shoppers back to checkout
See templates →SAP & B2B dealer updates
Invoices, sales orders, dealer alerts
See templates →Lead follow-up & sales
Enquiries, brochures, demos
See templates →Welcome & onboarding
Sign-ups, opt-ins, account updates
See templates →Festival greetings
Diwali, Holi, New Year and more
See templates →
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